仅事实
亚马逊就Prime会员注册行为与FTC达成25亿美元和解协议
摘要
亚马逊同意与联邦贸易委员会（FTC）达成25亿美元和解协议，解决其涉嫌欺诈性Prime会员注册和取消行为的指控，其中包括15亿美元的消费者退款。
亚马逊已同意与联邦贸易委员会（FTC）达成25亿美元的和解协议，以解决该公司未经消费者同意即将其注册为Prime会员，并且设置取消障碍的指控。该和解协议包括10亿美元的民事罚款和15亿美元用于消费者退款。
FTC指控亚马逊采用“复杂的订阅陷阱”误导网购者注册Prime会员，并随后为试图取消订阅的用户设置障碍。
大约有3500万名在2019年6月23日至2025年6月23日期间受此行为影响的客户有资格获得退款。
根据和解条款，亚马逊需：
- 设置一个清晰醒目的按钮，供客户拒绝Prime会员注册。
- 提前披露Prime的费用、计费日期、自动续订及取消政策。
- 简化取消流程，确保取消过程简单易行，并通过与注册相同的方式完成。
- 资助独立第三方监督机构，监督和解条款的执行情况。
亚马逊表示，公司及其高管“始终遵守法律”，并强调致力于让客户清楚且简便地注册或取消Prime会员资格。
此次和解是近年来最大规模的消费者保护协议之一，彰显了FTC打击欺诈性订阅行为的决心。
来源
CNN事实核查
使用外部来源和数据库核实文章的事实。
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Amazon has agreed to a $2.5 billion settlement with the Federal Trade Commission (FTC) to resolve allegations that the company enrolled consumers in its Prime subscription service without their consent and made it challenging for them to cancel.
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The settlement includes a $1 billion civil penalty and $1.5 billion allocated for consumer refunds.
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The FTC accused Amazon of employing 'sophisticated subscription traps' to mislead online shoppers into enrolling in Prime and subsequently creating obstacles for subscribers attempting to cancel.
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Approximately 35 million customers who were affected by these practices between June 23, 2019, and June 23, 2025, are eligible for refunds.
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Under the settlement terms, Amazon is required to implement a clear and conspicuous button for customers to decline Prime enrollment.
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Amazon stated that the company and its executives 'have always followed the law' and emphasized their commitment to making it clear and simple for customers to sign up for or cancel their Prime membership.
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