Negocios

25 de septiembre de 2025

Resumen

Amazon acuerda un pago de 2.5 mil millones de dólares con la FTC por alegaciones de prácticas engañosas en la inscripción y cancelación de Prime.

Amazon ha acordado pagar 2.5 mil millones de dólares para resolver las alegaciones de la Comisión Federal de Comercio (FTC) de que la compañía inscribía a los consumidores en su servicio de suscripción Prime sin su consentimiento y dificultaba la cancelación. El acuerdo incluye una multa civil de 1 mil millones de dólares y 1.5 mil millones de dólares en reembolsos para aproximadamente 35 millones de consumidores afectados.

La demanda de la FTC, presentada en junio de 2023, acusó a Amazon de usar interfaces de usuario engañosas para inducir a los consumidores a inscribirse en Prime sin saberlo y de crear un proceso complejo de cancelación para disuadirlos de terminar sus suscripciones.

El presidente de la FTC, Andrew N. Ferguson, declaró: "La evidencia mostró que Amazon utilizó trampas sofisticadas de suscripción diseñadas para manipular a los consumidores a inscribirse en Prime, y luego hizo que fuera extremadamente difícil para los consumidores terminar su suscripción."

Como parte del acuerdo, Amazon debe implementar divulgaciones claras y visibles sobre todos los términos materiales de Prime durante el proceso de inscripción, incluyendo el costo, fechas de facturación, renovación automática y procedimientos de cancelación. Además, la compañía debe proporcionar una forma sencilla para que los consumidores cancelen Prime usando el mismo método que usaron para registrarse.

En respuesta, Amazon declaró: "Trabajamos increíblemente duro para que sea claro y sencillo para los clientes tanto inscribirse como cancelar su membresía Prime, y para ofrecer un valor sustancial a nuestros muchos millones de miembros leales de Prime en todo el mundo."

Este acuerdo es uno de los más grandes en la historia de la FTC, después de un acuerdo de 5 mil millones de dólares con Facebook (ahora Meta) en 2019 por violaciones de privacidad.

Fuente

TechCrunch

Primero reportado aquí

El programa Prime de Amazon enfrenta juicio de la FTC por presuntas prácticas engañosas

21 de septiembre de 2025 • The Verge

Verificación de hechos

Verifique los hechos del artículo utilizando fuentes y bases de datos externas.

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Amazon has agreed to pay $2.5 billion to settle allegations by the Federal Trade Commission (FTC) that the company enrolled consumers in its Prime subscription service without their consent and made it challenging for them to cancel.

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The settlement includes a $1 billion civil penalty and $1.5 billion in refunds to approximately 35 million affected consumers.

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The FTC's lawsuit, filed in June 2023, accused Amazon of using deceptive user interfaces to lead consumers into enrolling in Prime unknowingly and creating a complex cancellation process to deter them from ending their subscriptions.

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FTC Chairman Andrew N. Ferguson stated, 'The evidence showed that Amazon used sophisticated subscription traps designed to manipulate consumers into enrolling in Prime, and then made it exceedingly hard for consumers to end their subscription.'

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As part of the settlement, Amazon is required to implement clear and conspicuous disclosures about all material terms of Prime during the enrollment process, including the cost, billing dates, auto-renewal, and cancellation procedures.

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Additionally, the company must provide an easy way for consumers to cancel Prime using the same method they used to sign up.

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In response, Amazon stated, 'We work incredibly hard to make it clear and simple for customers to both sign up or cancel their Prime membership, and to offer substantial value for our many millions of loyal Prime members around the world.'

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Amazon Resuelve las Alegaciones de la FTC Sobre las Prácticas de Inscripción en Prime por 2.5 Mil Millones de Dólares

Fuente

Primero reportado aquí

El programa Prime de Amazon enfrenta juicio de la FTC por presuntas prácticas engañosas

Verificación de hechos

Amazon has agreed to pay $2.5 billion to settle allegations by the Federal Trade Commission (FTC) that the company enrolled consumers in its Prime subscription service without their consent and made it challenging for them to cancel.

The settlement includes a $1 billion civil penalty and $1.5 billion in refunds to approximately 35 million affected consumers.

The FTC's lawsuit, filed in June 2023, accused Amazon of using deceptive user interfaces to lead consumers into enrolling in Prime unknowingly and creating a complex cancellation process to deter them from ending their subscriptions.

FTC Chairman Andrew N. Ferguson stated, 'The evidence showed that Amazon used sophisticated subscription traps designed to manipulate consumers into enrolling in Prime, and then made it exceedingly hard for consumers to end their subscription.'

As part of the settlement, Amazon is required to implement clear and conspicuous disclosures about all material terms of Prime during the enrollment process, including the cost, billing dates, auto-renewal, and cancellation procedures.

Additionally, the company must provide an easy way for consumers to cancel Prime using the same method they used to sign up.

In response, Amazon stated, 'We work incredibly hard to make it clear and simple for customers to both sign up or cancel their Prime membership, and to offer substantial value for our many millions of loyal Prime members around the world.'

This settlement is one of the largest in the FTC's history, following a $5 billion settlement with Facebook (now Meta) in 2019 for privacy violations.

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Fuente

Primero reportado aquí

El programa Prime de Amazon enfrenta juicio de la FTC por presuntas prácticas engañosas

Verificación de hechos

Amazon has agreed to pay $2.5 billion to settle allegations by the Federal Trade Commission (FTC) that the company enrolled consumers in its Prime subscription service without their consent and made it challenging for them to cancel.

The settlement includes a $1 billion civil penalty and $1.5 billion in refunds to approximately 35 million affected consumers.

The FTC's lawsuit, filed in June 2023, accused Amazon of using deceptive user interfaces to lead consumers into enrolling in Prime unknowingly and creating a complex cancellation process to deter them from ending their subscriptions.

FTC Chairman Andrew N. Ferguson stated, 'The evidence showed that Amazon used sophisticated subscription traps designed to manipulate consumers into enrolling in Prime, and then made it exceedingly hard for consumers to end their subscription.'

As part of the settlement, Amazon is required to implement clear and conspicuous disclosures about all material terms of Prime during the enrollment process, including the cost, billing dates, auto-renewal, and cancellation procedures.

Additionally, the company must provide an easy way for consumers to cancel Prime using the same method they used to sign up.

In response, Amazon stated, 'We work incredibly hard to make it clear and simple for customers to both sign up or cancel their Prime membership, and to offer substantial value for our many millions of loyal Prime members around the world.'

This settlement is one of the largest in the FTC's history, following a $5 billion settlement with Facebook (now Meta) in 2019 for privacy violations.

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