亚马逊就Prime会员注册问题与FTC达成25亿美元和解
仅事实

亚马逊就Prime会员注册问题与FTC达成25亿美元和解

摘要

亚马逊同意支付25亿美元与联邦贸易委员会(FTC)达成和解,解决有关其误导性Prime会员注册行为的指控。

亚马逊已同意支付25亿美元,以解决联邦贸易委员会(FTC)指控其未经消费者同意将其注册为Prime会员,并使取消流程复杂难行的指控。此次和解包括10亿美元的民事罚款和15亿美元的退款,用于赔偿约3500万受影响的客户。FTC于2023年6月提出的诉讼指控亚马逊使用被称为“暗黑模式”的欺骗性用户界面设计,诱导消费者自动续订Prime会员。该机构还指控亚马逊故意设置复杂的取消流程,阻止订阅者成功终止会员资格。作为协议的一部分,亚马逊必须在注册过程中明确披露Prime会员条款,获得明确同意后方可收费,并为用户提供简便的取消方式。和解协议禁止亚马逊及其两名高管从事与Prime会员注册和取消相关的非法行为。亚马逊在和解中未承认任何不当行为。此次25亿美元罚款是FTC迄今为止施加的最大罚款之一,尽管这仅占亚马逊近2.4万亿美元市值的一小部分。和解公告发布后,亚马逊股价基本保持稳定。

来源

CNBC

事实核查

使用外部来源和数据库核实文章的事实。

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Amazon has agreed to pay $2.5 billion to settle allegations by the Federal Trade Commission (FTC) that it enrolled consumers into its Prime membership program without their consent and made the cancellation process challenging.

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The settlement includes a $1 billion civil penalty and $1.5 billion allocated for refunds to approximately 35 million affected customers.

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The FTC's complaint, filed in June 2023, accused Amazon of using deceptive user-interface designs, known as 'dark patterns,' to trick consumers into enrolling in automatically-renewing Prime subscriptions.

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The agency also alleged that Amazon's cancellation process was intentionally complex, deterring subscribers from successfully ending their memberships.

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As part of the agreement, Amazon is required to make clear disclosures about Prime's terms during enrollment, obtain express consent before charging for subscriptions, and provide an easy way for users to cancel their subscriptions.

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The settlement prohibits Amazon and two of its executives from engaging in unlawful conduct related to Prime enrollments and cancellations.

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Amazon did not admit to any wrongdoing as part of the settlement.

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The $2.5 billion fine is one of the largest ever imposed by the FTC, though it represents a small fraction of Amazon's market capitalization, which is close to $2.4 trillion.

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