Amazon to End Prime Invitee Program, Restricting Benefit Sharing to Household Members

Amazon has announced the termination of its Prime Invitee Program, effective October 1, 2025. This program previously allowed Prime members to share free shipping benefits with individuals outside their household. In a notice to users, Amazon stated, "We are writing to inform you that the Prime Invitee Program, which allowed sharing Prime's fast, free delivery with others, will end on October 1, 2025."

To continue sharing Prime benefits, Amazon is promoting its Amazon Family program. This service enables Prime members to share benefits with one other adult and up to four child profiles within the same household. Shared benefits include fast, free delivery, Prime Video, and access to select digital content.

Prime membership is priced at $14.99 per month or $139 annually. The change aligns with Amazon's broader strategy to enhance delivery capabilities, particularly in rural and less populated regions. The company aims to expand service to 1,000 of the over 4,000 targeted communities by year-end.