Samsung teases Galaxy Z Fold 8 with Spider-Man themed ad
Samsung released a two-minute cinematic trailer tied to the upcoming Spider-Man film that hints at a new design for the Galaxy Z Fold 8, while also showcasing the Galaxy Z Flip 8 and Galaxy Watch Ultra 2.
Samsung has launched a two-minute promotional video in partnership with the upcoming film Spider-Man: Brand New Day. The ad highlights several upcoming devices, including the Galaxy Watch Ultra 2, which appears in the opening frames, and the Galaxy Z Flip 8, which is shown being opened and closed repeatedly to illustrate durability. The trailer also references a “new shape” for the Galaxy Z Fold 8, suggesting a shorter, slightly wider closed form factor and a wider open display that could improve media viewing. The Ultra variant of the Fold line receives more visual focus, though specific specifications are not disclosed. The ad incorporates a comedic element, depicting broken phones being discarded and a nano-bot-enhanced Galaxy Flip 8 as a solution, reinforcing Samsung’s emphasis on device durability.
"The phone is referred to as a ‘new shape,’" a Samsung spokesperson said in the video description.
The promotional clip does not provide detailed technical information, positioning the Galaxy Z Fold 8 as a forthcoming product with a redesigned form factor.