Sprinkles Cupcakes Closes All Locations Nationwide

Sprinkles Cupcakes, the bakery chain renowned for pioneering the gourmet cupcake trend and introducing 24-hour cupcake ATMs, has ceased operations at all its locations across the United States as of December 31, 2025. The company, founded in 2005 in Beverly Hills, California, expanded to 20 retail locations across six states and Washington, D.C., along with 25 cupcake ATMs nationwide.

Founder Candace Nelson, who sold the company to private equity in 2012, expressed her surprise at the closure. In an Instagram video, she stated,

"I thought Sprinkles would keep growing and be around forever. I thought it was going to be my legacy."

The sudden shutdown has drawn criticism from employees, many of whom reported receiving only a day's notice. Comments on the company's social media platforms reflect their frustration, with one user noting,

"Cupcakes are sweet. One-day layoff notices are not. Yikes, what a bold way to celebrate 20 years and ring in the new year."

As of now, Sprinkles Cupcakes has not issued an official statement regarding the closures. The future of the company's cupcake ATMs remains uncertain.