Warner Bros. DC Film 'Clayface' Earns $3.5 Million in Thursday Previews
'Clayface' opened to $3.5 million in Thursday preview screenings and is projected to earn between $22 million and $35 million in its opening weekend.
Warner Bros. and DC Studios reported that the superhero film "Clayface" generated $3.5 million in Thursday preview ticket sales. Industry analysts expect the movie to bring in $25 million to $35 million during its opening weekend, though some forecasts are more modest, ranging from $22 million to $28 million. The R-rated production, made for $44 million, is positioned to be profitable compared with higher-budget DC titles. Overseas projections add another $20 million to $25 million, suggesting a global opening of $45 million to $55 million.
The film, directed by James Watkins, follows the titular shape-shifting antagonist, portrayed as a Hollywood actor whose experimental medical procedure goes wrong. It will compete at the box office with A24's documentary "You Can See Everything," which expands to 2,600 theaters for its second weekend and could earn $20 million to $25 million after a limited-run debut of $15.6 million.
"The documentary shattered expectations with the largest launch for a non-musical documentary in two decades," the source noted.
Both releases are generating attention ahead of the weekend, with "Clayface" expected to benefit from its lower production cost and the documentary drawing Oscar-season buzz.