John Ternus named Apple CEO as Tim Cook steps down after 15 years
John Ternus assumes the chief executive role at Apple, succeeding Tim Cook, who will become executive chairman. The leadership change occurs as the company seeks to strengthen its artificial-intelligence efforts and manage supply-chain challenges.
Apple announced that senior vice president John Ternus will take over as chief executive officer on Tuesday, ending Tim Cook’s 15-year tenure. Cook is expected to remain with the company as executive chairman, continuing to oversee relationships with key political figures.
The transition comes as Apple works to accelerate its artificial-intelligence initiatives after earlier delays in delivering new AI-based features. Earlier this year the company introduced updates to its Siri assistant, emphasizing privacy and everyday usability.
Analysts note that Ternus will need to address broader strategic issues, including competition in AI, supply-chain stability, and maintaining diplomatic ties that Cook cultivated, such as with President Donald Trump, who previously praised Cook’s leadership.
Ternus, who has overseen development of products like the Apple Watch, AirPods and Apple Vision Pro, is slated to lead the upcoming iPhone launch at Apple’s headquarters in Cupertino, California.