Investors lose $3.8 billion as Trump-branded memecoin declines
Analysis of blockchain data shows that about two-thirds of the 1.48 million wallets that bought the $TRUMP token have lost money, amounting to roughly $3.81 billion, while the former president reports earnings of $636 million from the same coin.
Blockchain analytics firm Nansen reported that out of 1.48 million wallets that purchased the $TRUMP memecoin since its launch three days before former President Donald Trump’s second inauguration, approximately 66 % (988,905 wallets) had incurred losses by the end of June, totaling $3.81 billion. The token, which peaked at $75.35, was trading at $1.68 on the day of the report, a decline of about 97 %.
Trump’s financial disclosures indicate he earned $636 million from the $TRUMP coin, while affiliates CIC Digital and Fight Fight Fight LLC hold roughly 80 % of the token supply. He also receives transaction-fee revenue each time the coin is bought or sold, generating profit regardless of price movements.
“My NEW Official Trump Meme is HERE! It’s time to celebrate everything we stand for: WINNING! Join my very special Trump Community,” Trump posted on X and Truth Social when the coin was introduced.
The coin’s own website describes it as a symbolic expression of support rather than an investment opportunity, yet many retail investors bought it hoping for price appreciation during Trump’s presidency. Early buyers captured most of the reported $4 billion in gains, while the majority of later investors suffered losses, a pattern typical of meme-coin markets.
Trump’s broader crypto activities generated $1.4 billion in earnings last year, including $799 million from the World Liberty Financial venture he co-founded with his sons. A White House spokesperson said the president is not involved in business decisions and denied any conflict of interest, while the administration did not immediately respond to a request for comment.