Bills say they will address fan concerns over obstructed views at new Highmark Stadium

The Buffalo Bills have received a small number of complaints—less than one percent of Personal Seat License (PSL) holders—about obstructed views in the new Highmark Stadium, according to team officials. The organization said it will evaluate each concern on a case-by-case basis.

The team marketed PSLs using a virtual venue model that displayed simulated seat views, which it described as “pretty representative” of the actual sightlines. A spokesperson told Sportico that the recent practice session served as a test of the facility and that the club is reviewing both internal and external feedback. > "Saturday's practice was a great opportunity to test the new stadium. We are currently addressing internal and external feedback regarding the facility's operation following the first event. We'll utilize the next six weeks to refine any details as we prepare for the home opener on Thursday, Sept. 17."

The stadium, which cost about $2.1 billion to construct, holds 17,000 PSL holders. Some seats identified as having limited visibility are not slated for football games and will be reserved for concerts and other events. The practice, part of the Blue & Red preseason event, attracted more than 50,000 fans, a figure the Bills highlighted in a statement.

The organization indicated that adjustments will be made before the first regular-season game scheduled for September 17.