OnePlus to Exit US and European Markets This Week, Report Says
According to a report citing well-informed sources, OnePlus plans to withdraw its brand from the United States and Europe within days, while operations in India and China will continue.
OnePlus is expected to announce the termination of its business in the United States and European Union later this week, a development reported by WinFuture and attributed to sources familiar with the company's plans. The withdrawal will affect sales and support for OnePlus devices in those regions, but the brand will remain active in India and China, the report added.
The move follows months of speculation about OnePlus's future after the company earlier said it was "evaluating" its position in Europe and after internal restructuring within its parent group, Oppo. Recent changes to the OnePlus website in several markets have redirected customers toward Oppo products, and the company’s OxygenOS software has also been slated for discontinuation.
Details on the reasons for the market exit have not been disclosed, and no official statement from OnePlus has been released at the time of reporting.