Singapore Airlines unveils $2 billion cabin upgrade, new business class seats spark mixed reactions

Singapore Airlines announced a $2 billion upgrade to all cabin classes, scheduled for completion by 2030. The redesign features new business class seats in a grey base with bright yellow accents, a look that has generated a split response online.

BMW Group Design, which collaborated with the airline and RECARO Automotive on the project, explained the aesthetic to journalist Chris Zappone. The designer described the concept as a "modern, progressive and more refreshing" look for business class, likening it to "a suit with a sneaker." The Instagram video of the interview, posted on Nov 8, has been viewed over 124,000 times.

Online commentators have expressed disappointment with the colour palette. A travel-tips creator on TikTok said the new designs across all cabins appear as if they belong to “four different airlines,” describing the neon yellow as inconsistent with Singapore Airlines’ brand and the grey as reminiscent of “doctor and dentist office chairs.” Another influencer compared the scheme to the budget carrier Spirit Airlines, calling the similarity a “real shame.” One user said they would prefer to fly the airline’s low-cost subsidiary instead.

Supporters highlighted functional improvements. Content creator Mongchin Yeoh noted that, despite the colour change, the cabin feels more spacious and the sliding doors increase passenger privacy. TikTok user Erwin praised the grey tones and pointed to features such as adjustable lumbar support and a fully flat bed, adding that the airline’s first-class cabins also received a “classic” redesign.

The overhaul also includes updated dining menus and enhanced in-flight entertainment. Singapore Airlines plans to showcase the new cabins at Jewel Changi Airport and in the transit area of Changi Airport Terminal 3 in early 2027, according to The Straits Times. Stomp has contacted the airline for comment.