Apple Plans March Event to Unveil New Products, Including Affordable MacBook and iPhone 17e

Apple is preparing to launch a series of new products during a three-day event beginning March 2, 2026. The company is expected to unveil at least five new devices, including a more affordable MacBook and the iPhone 17e.

The new MacBook is anticipated to feature a 12.9-inch display and be powered by a version of the A18 Pro chip, similar to that used in the iPhone 16 Pro. This model aims to provide a cost-effective option for consumers seeking Apple's laptop experience.

The iPhone 17e is projected to debut during the same period, offering an entry-level flagship model that balances price and performance.

In addition to these products, Apple may introduce updates to its iPad lineup, including an iPad Air with the M4 chip and an entry-level iPad powered by the A18 processor.

The event will also feature hands-on previews of the new devices at locations in New York, London, and Shanghai.

These announcements reflect Apple's ongoing efforts to diversify its product offerings and cater to a broader range of consumers.