Take-Two CEO Confirms GTA 6 Release Date Amid Marketing Plans

Summary

Take-Two Interactive CEO Strauss Zelnick reaffirms the November 19, 2026 release date for Grand Theft Auto 6, with marketing efforts set to commence this summer.

Take-Two Interactive CEO Strauss Zelnick has reiterated that Grand Theft Auto 6 is on track for its scheduled release on November 19, 2026. In a recent interview, Zelnick emphasized the company's commitment to this timeline, highlighting the substantial investment in marketing as a testament to their confidence. He noted that the marketing campaign is slated to begin this summer, aligning with the game's anticipated launch.

Addressing concerns about potential delays, Zelnick acknowledged the challenges inherent in game development but expressed optimism about meeting the current release date. He emphasized the importance of allowing developers the necessary time to achieve their creative vision, stating that while delays are painful, supporting the team's pursuit of perfection is paramount.

Grand Theft Auto 6 is set to launch on PlayStation 5 and Xbox Series X|S platforms. A PC version is expected to follow at a later date.

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