‘Wicked: For Good’ Achieves Record-Breaking $226 Million Global Debut
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‘Wicked: For Good’ Achieves Record-Breaking $226 Million Global Debut

Summary

Universal Pictures' 'Wicked: For Good' debuts with $150 million domestically and $226 million globally, setting new records for Broadway adaptations.

Universal Pictures' 'Wicked: For Good' has achieved a record-breaking opening weekend, earning $150 million in North America and $226 million globally. This performance surpasses the previous record for a Broadway adaptation, previously held by the first 'Wicked' film, which debuted with $112.5 million domestically.

Directed by Jon M. Chu and starring Cynthia Erivo and Ariana Grande, the sequel attracted a predominantly female audience, comprising 71% of ticket buyers. The film received an 'A' grade from CinemaScore and a 95% fresh rating on Rotten Tomatoes, indicating strong audience approval.

Internationally, 'Wicked: For Good' garnered an additional $76 million from 78 countries, contributing to its global total. The film's success has provided a significant boost to the box office, which had been experiencing a slump in recent weeks.

Industry analysts attribute the film's success to its broad appeal and strategic marketing. David A. Gross, who runs the movie consulting firm Franchise Entertainment Research, commented, 'This is broad-appealing Hollywood filmmaking at its best. Strong word-of-mouth is going to drive business through the Thanksgiving Holiday and into December. This is a smash.'

The film's strong performance is expected to continue through the holiday season, with upcoming releases like Disney's 'Zootopia 2' anticipated to maintain the momentum at the box office.

Source

Variety

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